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The Biggest SEO Scam of All

October 3rd, 2011 | Author: Baroll

Boiler FaultsThe Biggest SEO Scam of All

Although there are many ethical SEO firms serving Internet users today, a well-known there are few professionals. One of them called me the other day.

"We can get your site to be number one in search engines of 20 search terms you choose," promised the telemarketer. I do not usually give telemarketers the time of day, but somehow found out that this man is fascinating. The day was cold and snowy in Michigan right now, I felt a bit 'hotter than the publichim the glow of the sun shining through your desktop.

"Show me the results," he said. So he traveled the web together, and showed me some client sites that actually had the best score. At first glance, the sales pitch sales seemed easy, but after taking time to reflect and evaluate his company, I decided that what this friendly young salesman offered was nothing but a scam.

As I did my homework, several red flags caught my attention. Inresearch facilities on the Internet, I learned that it is used no less than 250 telemarketing agents SEO attract customers permanently. With all due respect to the size of this company, I found it hard to believe that it can serve many customers who were very significant recruitment SEO.

I asked the salesman about the time the next call. He informed me that their SEO service is highly automated, based on a proprietary technology that was far ahead ofWhile no other company can compete. In case you do not capture, the previous sentence contains a red flag # 2. In the words of the old adage "if it sounds too good to be true, it probably has."

This is just the tip of the iceberg, however. For more questions of my enthusiastic sales contact, I learned that it was not really my url that they wanted to promote. His plan was much more useful – for themselves what it is. Pages were created for URLs satellitesmy website. Their urls, not mine, would be optimized to get high in the search engines. They would maintain control of and ownership of the urls, so if I ever went out of business, they could sell all that traffic–and value I had paid so dearly for–to one of my competitors. Pretty nice deal for them. I pay them big bucks on an annual basis to drive traffic to a url which they–not me–own. Of course, I would benefit from whatever sales came through their url as long as I continued to ante up cash.

I had a good friend who fell prey to this scheme a few years back. An unscrupulous SEO “specialist” talked her into paying big bucks for a website with a url which the SEO firm owned and controlled. The SEO firm then billed my friend much more than they had originally contracted for. When she balked at the bill, they threatened to shut down traffic to the site.

While this firm also promised hordes of traffic and top search engine listings, the only significant traffic my friend ever got was garnered through pay-per-click. To make matters worse, the SEO firm hid links to their sites throughout the html of her website.

Another fault I found with the SEO firm mentioned first in this article was the search terms they crowed about taking first place for. To say the least, they were rather obscure. It’s a pretty impressive accomplishment to come up first on the web for the search term “furniture” or even “log furniture”. But if you design a page that brings up your company first on Google for a search of “Birmingham Tuscaloosa Avenue Dry Cleaners”, big deal. And that’s what this SEO firm was doing.

Although I never seriously considered dropping 00 or whatever it was for their services, the final clincher came when I asked what type of traffic I could expect for digging into my pockets.

“I can get you an average of 100 hits per day,” he told me. Then he showed me stats on some of their clients sites that had, over the course of a year, built up to 100 hits per day. I don’t know about you, but I want a lot more than 100 unique hits per day on my website. I’ve achieved those kinds of numbers–and better–by myself. Why should I pay them for what I consider to be mediocre results?

Don’t get me wrong. I do believe in SEO firms, and because of the success I’ve been having on some of my top search terms, may engage in that business myself someday. But after researching the issues carefully, I would warn fellow webmasters to beware of any SEO firm that:

o employs a boiler room full of telemarketers

o automates most or all of their services

o insists on gaining and retaining control of the url to be promoted

o focuses on lengthy and obscure search strings

o touts sites that are garnering a mere 100 hits per day as examples of their success.

Of all the bad practices mentioned above, the one I found most offensive was the idea that the SEO firm should own or control my url. While owning the url would seem like a good idea for the SEO firm (they could always collect their fees by threatening to shut down the site), it isn’t so nifty for the client. If I pay a firm to build my business, I want them to do just that–build my business. To pay a firm to build traffic to a url they own is really like paying them to build their business–and that, in my opinion, is the biggest SEO scam of all.

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The biggest scam of all SEO

July 14th, 2011 | Author: Baroll

Boiler FaultsThe biggest scam of all SEO

Although there are many ethical SEO firms serving Internet users today, a well-known there are few professionals. One of them called me the other day.

"We can get your site to be number one in search engines of 20 search terms you choose," promised the telemarketer. I do not usually give telemarketers the time of day, but somehow found out that this man is fascinating. The day was cold and snowy in the law of Michigan, right now, and I felt a little 'hotter than the publicthe sun shines through your Windows desktop.

"Show me the results," he said. Then we visited the site together, and showed me some client sites that really had the best score. At first glance, the sales pitch sales seemed easy, but after taking time to reflect and evaluate his company, I decided that what this friendly young salesman offered was nothing but a scam.

As I did my homework, several red flags caught my attention. Inresearch facilities on the Internet, I learned that it is used no less than 250 telemarketing SEO attract customers permanently. With all due respect to the size of this company, I found it hard to believe that it can serve many customers who were recruiting EES significantly.

This is just the tip of the iceberg, however. For more questions of my enthusiastic sales contact, I learned that it was not really my url that they wanted to promote. His plan was much more useful – for themselves, that is. Pages were created for URLs satellitesmy website. Your URL, not mine, can be optimized for good search engine positioning. To maintain control and ownership of the URL, so if you do not, they could sell all that traffic – and the value they had paid so dearly for – in one of my competitors. Beautiful pretty face for them. I would be willing to pay large sums of money on an annual basis for the traffic to a URL in it – not me – just. Of course, I would take that sales of wine through its head until it continueswith a maximum.

I had a good friend who was a victim of this scheme a few years ago. An unscrupulous SEO "specialist" told him to pay large sums of money for a site with a URL where the SEO company owned and controlled. The SEO company will be billed to my friend more than he had initially assumed. When he resisted the law, threatened to block traffic to the site.

While the company has also promised hordes of traffic and top search engine, the only significantMy friend picked up the traffic every time the pay-per-click advertising. To make matters worse, the SEO firm hid links to their sites through the HTML of the site.

Another flaw I found with the SEO company the first time in this article your search terms sang the first place. To put it mildly, were quite dark. It 'a pretty impressive result of being first on the website for the search term "mobile" or "log furniture". But if you design a pagewhich gives the company the first in Google for a search of "Birmingham Tuscaloosa Avenue Dry Cleaners," a big problem. And that's what this company was doing SEO.

Although I never seriously considered leaving $ 3,000 or so for their services, the tire is final when I asked what kind of traffic that could not wait to dig into my pockets.

"Can I take an average of 100 visits a day," he said. Then he showed me some statistics on their sites of customers who had, during thea year, made 100 visits a day. Do not know about you, but I want more than 100 hits a day on my site. I understood what kind of numbers – and better – for me. Why should I pay for what they consider to be mediocre results?

Make no mistake. I think that SEO companies, and because of the success he had in some of my search terms, can participate in this activity a day to myself. But after researching the issues carefully, whichwarn fellow webmasters to beware of any SEO company that:

or has a boiler room full of telemarketers

or automate most or all of their services

or the emphasis on acquiring and maintaining control of the url to promote

or research focuses on the long, dark strings

or approve the sites are collecting only 100 hits a day, as examples of success.

Of all the bad practices mentioned above, I found most surprising was the idea that the SEO company should haveor control of my url. Although they have the URL seems to be a good idea for the SEO (which can always recover the costs, threatening to close the site), not so pleasant for the customer. If I pay a company to build my work, I want to do exactly that – start my own business. To pay a company to build traffic to a URL of your property is really like paying them to build your business – and in my opinion, is the biggest scam of all SEOs.

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